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| Drs. Wendy Roberts, Wilma Bergfeld, Jean Bolognia, and Sandra Read served as presenters at Media Day. Dr. Fran Cook-Bolden (not pictured) also presented to the media representatives at Media Day. |
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WDS Media Day In New York: A Huge Success
WDS broke new ground with its first ever Media Day held on May 16, 2005 at Chelsea Piers in New York City. The purpose of the event was to promote the “Play Safe in the Sun at LPGA” campaign that WDS launched last year and has successfully conducted at five major LPGA tournament sites across the U.S.
"Play Safe in the Sun" at LPGA
Members: Interested in volunteering?
Contact:
wds@womensderm.org
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The event opened with presentations on sun safety and skin health by Drs. Jean Bolognia, Wilma Bergfeld, Fran Cook-Bolden, and Wendy Roberts (who spearheaded the event.) Following the presentations, media guests were treated to a gourmet reception, free skin screenings conducted by Drs. Diane Berson, Alison Gruen, Brigite Holder, and Nicole DeYampert. Dr. Karen Burke also assisted with the event meeting members of the media. Media interviews were conducted throughout the event. Members of the media received gift bags and packages containing a CD-ROM of each of the presentations.
The WDS Play Safe in the Sun at LPGA Campaign and Media Day event was made possible through the generous contributions of industry partners such as Dermik Laboratories, whose collaborative work with the WDS facilitated Angela Jerman’s role as national spokesperson for the outreach campaign at LPGA tournaments around the country. Other partners supporting the effort include: Doak Dermatologics, Ortho Neutrogena, Del-Ray Dermatologicals, Galderma, Guthy-Renker, Procter & Gamble, Lizgolf by Liz Claiborne, Taylor Made Golf, and Golf Digest. In addition, the Oncology Nurses Association and the Dermatologic Nurses Association have provided volunteer support at the tournaments. |
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LAST YEARS "PLAY SAFE IN THE SUN" AT LPGA EVENTS:
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